About

Vinay Jalla is a former BBC journalist and commercial artist. For over 25 years, he's traversed the vibrant worlds of media, technology, and creativity. His expertise in content creation, user experience, and sustainability marketing makes him a valuable asset in the evolving digital landscape.

Vinay’s journey began at the BBC, where he honed his skills as a journalist and content creator, crafting compelling stories for radio and digital platforms. His ability to engage audiences through multimedia storytelling set the stage for his diverse career.

As a web editor and user experience (UX) manager, Vinay has played a pivotal role in optimising online platforms, ensuring seamless navigation and engaging digital experiences for users. His expertise in SEO, content strategy, and digital transformation has helped businesses enhance visibility and user engagement.

Beyond digital strategy, Vinay is also an accomplished graphic designer and cartoonist, with his artistic works published in India and the UK. His unique visual storytelling style captures the humour, irony, and overlooked moments of everyday life, making complex topics more accessible.

Currently, Vinay drives digital marketing strategies at Keenan Recycling, a leader in food waste recycling and sustainability. As Head of Marketing, he spearheads eco-conscious campaigns, brand storytelling, and audience engagement, supporting businesses in their journey towards net zero and responsible waste management.

Vinay’s diverse expertise, from journalism and digital strategy to creative design and sustainability marketing, positions him as a thought leader in both digital innovation and environmental responsibility.

Beyond the professional canvas, Vinay finds inspiration in the warmth of family life with his wife and two sons in Manchester.